Nicknames?
Jakey, Sherwin, Sherz, Little Lord Fauntleroy.
What car best represents you and why?
Ferrari F40 – temperamental, sometimes dangerous but good fun.
Your first car?
Black 2008 Mini One – Black 15″ Wheels and tinted windows.
Name a road anywhere in the world that you’d most like to drive…
Susten Pass to Furka Pass, Switzerland in a LaFerrari Aperta.
Carpool karaoke song?
Mr. Jones – Counting Crows
Best piece of marketing content this year?
I’ll cheat and choose one from 2019 – it has to be Cadbury’s “Donate Your Words” to support AgeUK: a clever campaign for a great cause.
A close second has to be #MyCalvins for Calvin Klein underwear which highlighted the enduring popularity of the brands and started a millennial hashtag movement on social.
Best piece of marketing content ever?
Most things to have come from Apple have a place in my heart – especially this one, which was actually shot with a moving set! The BTS video is amazing.
Hidden talent?
I’d have to say baking – a great opportunity to plug “The Jakery”.
Title of your autobiography?
DRIVEN: Life in the Wrong Lane.
What most excites you about working at Foxtrot Papa?
Working with world-renowned automotive brands alongside a fun team!